The number 1 thing I hear from brides is “How do I find a wedding dress that is perfect for me? Flattering my shape, reflecting my personality and enhancing my colouring or ideas?” Because of this, I love to focus on Couture Custom designs to enhance your best features and incorporate any quirky or exotic ideas that you may be dreaming of for your wedding gown! If you aren't able to come in to the studio, I am offering Zoom video calls for Creative Design Sessions so let's begin your journey for a custom design! You have 2 options; Design to Make with JRW Bridal or Design to Shop at your favourite Bridal Shop/online! Contact us for more info below.
"From the moment I met her to the day she delivered my dress, the process has been super easy and fun. We talked about the look I wanted, she listened well and together we created a design that matched exactly what I had envisioned in my head. We have had several fittings and Jo has absolutely nailed the look I was going for." - Kerry.
"Joanne went above and beyond in the attention to detail that went into my dress and even custom made a matching garter. It was a huge piece of mind to leave the dress fittings knowing that my dress was in the right hands and if I needed anything altered, that it would be done. Jo’s professionalism and talent is second to none and I’m so grateful for her patience, expertise and help during this special time in my life." - Jacinta
"Joanne created what I can only describe as my dream dress. I am still amazed at how she brought my vision to life and it couldn't have been more perfect. Thank you for making me feel like an absolute Princess on my big day through all your hard work and efforts, I will be forever grateful." - Priscilla
"Joanne carefully and thoughtfully used and added parts of my late Mom’s wedding dress to add to the preciousness of my dress and to enable me to include her in our special day. The final creation was elegant, stunning and exquisite. We loved sharing our entire experience with Jo." - Kate
Joanne Ross Wells
Joanne is a passionate and established Couture Fashion Designer, with more than 10 years experience in the Bridal Industry. She previously designed lingerie, has a meticulous work ethic and an in-depth understanding of the production process, with a 5 star rating with all of her clients.
Creative Design Sessions are offered in studio, at your home or via a Zoom Video Call in the comfort of your own home. Joanne's creations are designed using the client's inspirations and tailored to their body shape, colouring & personality! The journey is a fun, uplifting experience that really enhances the run up to the Wedding or Event.
Joanne designs for the client that wants to feel fabulous and look her absolute best!
Gallery & Reviews
Creative Design Sessions
Measurements done via online platform
We offer a very unique “measuring service”, guiding you and your partner/friend during a video call to capture your exact measurements, ensuring the perfect fit of your wedding/event gown.
This enables us to create your gown to fit you perfectly. A client on the Gold Coast, recently said after their video measuring session, “Jo, we had the best time doing the video call! It was really fun, and my fiancé was thrilled to have been involved in the early stage of tailoring a gown specifically for me! We are both so excited to see the final creation!”
Creating gowns that enhance and flatter the essence of who you are 🥂 Bespoke Bridal, Ball/Evening Gowns & stunning Italian Ready to Wear Collections.